How to present a property professionally when selling?

Stand out from the crowd

There is an enormous number of listings on the property market, and it is important to realise that you are not the only seller. Hundreds of other owners are trying to sell their properties alongside you. That is why you need to make sure your property stands out. A well-written listing with high-quality photographs will ensure that more people notice your advert and that it appears more often in search results. Consider what makes your property unique and highlight it properly in the listing – any competitive advantage will work in your favour. 

A successful sale starts online

In today’s digital age, it is essential to have a professionally prepared presentation of the property for sale. People are increasingly accustomed to carrying out transactions online, so it is important to use modern technology in the property sector too. High-quality photographs, videos and virtual tours can significantly increase the appeal of your listing. Drone footage provides unique views of the property’s exterior and surroundings, which can play a major role in prospective buyers’ decision-making. You can also use targeted advertising to reach precisely defined groups of interested parties.

How to create a good listing

Visual presentation alone is not enough. Make sure your listing includes all key information about the property, such as its size, number of rooms, fittings, condition (new build, refurbishment, etc.) and any further benefits (balcony, garden, garage). Describe where the property is located and mention all the advantages of the area – proximity to schools, shops and parks, transport links and leisure opportunities. Buyers are looking not only for a property, but also for a pleasant place to live. Do not forget your contact details, and be flexible when arranging viewing times. The easier it is for interested parties to contact you and arrange a viewing, the greater the chance of a successful sale.

Do not hesitate to use professional services

Established real estate agencies have extensive experience in presenting properties, so you can rely on your property being presented to a high standard. Bohemian Estates does not limit itself to standard advertising, but also actively approaches potential interested parties. Thanks to this strategy, hundreds of domestic and international investors learn about the property, increasing the chances of a favourable sale.

Another advantage for property owners is that they do not need to deal with any details if they do not wish to. We support our clients from start to finish. We inspect the property, value it, photograph it, present it, handle the contracts and ultimately sell it. If a client is busy and unable to take part in the entire process, they can grant us power of attorney, under which we will represent them. They then do not need to worry about viewings or signing contracts.

Achieve a higher profit with a real estate agency

There is no need to worry about the costs associated with a real estate agency’s commission either. Findings show that selling with the help of a real estate agency generates higher profits on average. An analysis of transactions recorded in the Land Registry (katastr nemovitostí) shows that we achieve an average market price 11 % higher than rent price maps. When selling, we also focus on minimising the tax burden, meaning that in the overwhelming majority of cases our clients are financially better off than if they tried to sell the property themselves.

In conclusion, it is worth recognising the significant difference that a modern, high-quality online presentation can make to the successful sale of a property. With expert support and a well-prepared listing, you can quickly find the right buyer and sell your property on excellent terms.